On the first day of global sales, Apple Inc. intends to release the India-made iPhone 15 in the South Asian nation as well as some other areas, according to people with knowledge of the situation.
The new iPhone model you purchase on launch day might be built in India for the first time.
On the first day of global sales, Apple Inc. intends to release the India-made iPhone 15 in the South Asian nation as well as some other areas, according to people with knowledge of the situation. They claimed, asking to remain anonymous because the matter is personal, that even if the vast majority of iPhone 15s will be made in China, it would be the first time a gadget of the most recent generation was made in India and offered on the first day of sales.
It would also highlight India’s increasing industrial prowess and mark a big change from Apple’s prior strategy of marketing primarily new products built in China to irate customers all over the world. After its announcement on Tuesday at 10 a.m. California time, the new iPhone 15 is anticipated to go on sale a few days or weeks later.
Based in Cupertino, California The Foxconn Technology Group factory in southern Tamil Nadu state, a supplier to Apple, started producing the iPhone 15 last month. The US IT giant made that step in yet another attempt to close the gap between its operations in India and its primary manufacturing hubs in China.
The people indicated that unanticipated logistics obstacles could cause minor delays with the device that was made in India. Attempts to reach Apple personnel for comment were unsuccessful.
At a gala event at its US headquarters, Apple is scheduled to unveil the iPhone 15 and new watches and AirPods. After a new product is unveiled, sales usually start about 10 days later.
Before the iPhone 14, India produced less than a quarter of Apple’s total output and behind China’s output by six to nine months. Last year, Apple substantially cut that delay down to just a few weeks, and by the end of March, it was assembling 7% of all iPhones in India.
India has been a key component of the iPhone maker’s effort to diversify thanks to Prime Minister Narendra Modi’s financial incentives to increase domestic manufacturing and Apple’s desire to move outside of China amid a trade war between the United States and China.
The iPhone 15 will likely represent the biggest change to the handset in the previous three years. The camera technology will be enhanced across the board, and the Pro models will get a better 3-nanometer processor. To revive sagging sales, the new lineup is crucial. Due to weak consumer demand in important markets like the US, China, and Europe, Apple revealed its third consecutive quarter of falling sales in August.
The iPhone 15 will likely soon be assembled by two additional Apple suppliers in India: Pegatron Corp. and a Wistron Corp. facility that the Tata Group will soon buy.
Apple, which established its first stores in India this year, sees the rapidly expanding market as both a retail opportunity and, in the long run, a significant production base for its gadgets. Apple stated without providing specific figures that iPhone sales in India increased at a new high for the quarter ending in June.